Buzzaria Dukaan feature in Zee Business for #BuzzariaLaunchPad

Buzzaria Dukaan feature in Zee Business for #BuzzariaLaunchPad

Don't forget to checkout the store for all #Startup #brands getting a feature in Zee Business !!

Checkout Buzzaria Dukaan on their fb page - facebook.com/Buzzaria & follow them on instagram - instagram.com/buzzariadukaan

A Conversation to Remember

A Conversation to Remember

Today, I had the opportunity to have a rather fun chat with Mamta Ma'am's niece, Sakshi, who has done Jewellery Designing and frequents Buzzaria quite often. A few excerpts from the chat are below...

What is the first thing that struck you the first time you stepped into Buzzaria? 
>That it is very colourful and whimsical just like Aladin's cave where you keep finding a trinket here or something there while exploring. It is like Pandora's box and its a visual treat whenever I am here.

What do you feel about the social cause Mamta Ma'am has been working towards by tying up with NGOs and the underprivileged society? 
> She has been very passionate about this cause since I have known her as a little girl. She has always been helpful towards artisans, craftspersons and supporting workers working for her. This is a quality which has been inherent in her since always, it is something that comes straight from her heart.

Do you come to Buzzaria often?
> I live in Jaipur and yes I do often drop by whenever I'm in Delhi.

                                  

What would you like to say about the jewellery Buzzaria offers? 
> Jewellery is an integral part of my life. I have done Jewellery Designing and been to many jewellery shops but what attracts me to Buzzaria is that it offers everything from rustic and junk jewellery to classic and statement pieces and that too at all price points.

Have you made any purchases here?
> Tons. I've bought about 8 shawls from here, though I confess to not being a shawl lover per se. I just love the fabrics and prints of the shawls, not to mention that they do not burn a hole in my pocket. I also love to buy jewellery from here.

                              

What is the best thing about Buzzaria? 
> That it is a happy place and has good vibes. Just looking at all the sweet and whimsical things around the store makes one happy.

Buzzaria- A Positive Haven

Buzzaria- A Positive Haven

At a glance, Buzzaria might seem like any other fashion and lifestyle retail store, but is in fact as distinctive as it can get. This is so because Buzzaria gives Indian start-up brands a platform to come out into the market and showcase their talents to the world. Not only this, but many NGOs and under-privileged groups from across the country have tied up with Buzzaria to make a mark in the design world. This atmosphere, where women have been trained, empowered and encouraged to earn a living, is more than what I could have asked for in a work environment. I was convinced that an organization that works for such noble causes will help imbibe such values in me and facilitate my growth as a human being.

    

What cannot go unnoticeable in this store is the joy and enthusiasm with which the staff works in order to make Buzzaria better each day. I feel that this happens naturally because of the humane way Mamta Ma’am has been interating with them, always keeping them on the go with frivolous rebukes but at the same time being patient and understanding. The result is hard-working and content people in a store that is already so full of life due to the myriad of colours that it houses.  Buzzaria stores not only upcycled and eco-friendly products serving a necessary social purpose, but also makes sure that they cater to every age group and people with every fashion and lifestyle need. This indeed makes it difficult for any visitor to leave the shop empty-handed.

I have also seen how Buzzaria treats its customers and the one word that pops up into my mind when I see their interaction is ‘homely’. Indeed, from the moment a customer walks into the shop, he/she is kept entertained with showing them around the place and informing them about the rich Indian culture associated with each product, all that is customary for a store to do. What sets Buzzaria apart is the fact that the customers are kept comfortable and someone or the other can be seen cracking jokes and engaging in small chats with the customers that leave them feeling happier and in a fresh mood. Mamta Ma’am ensures to have a personal interaction with every customer that walks in and just by seeing her cheerful face, lots of customers are unintentionally coaxed into picking up something! Noone leaves Buzzaria without a smile!

 

 

 All this creates a perfect atmosphere of positivity which is unmistakable in the smiling faces of the staff and customers alike. Buzzaria is just the place to head out to if you are tired of seeing inexclusive products and want to quench your thirst for quirky fashion and lifestyle products and that too in a homely and positive environment.

My First Buzz-in at Buzzaria

My First Buzz-in at Buzzaria

My intention of visiting Buzzaria was to start interning here. The moment I stepped inside the store, two things attacked my senses- the soothing fragrance and a vivid array of products.                   

                                                    

Everywhere I looked, I could see unique merchandise in such a varied palette of hues that I was left asking for more! I had a hard time deciding which place inside the shop I should first give my attention to. A little way into the shop and I was greeted by the very warm and sociable Mamta Ma'am. Her warm smile and easy countenance instantly put me at ease. Over a cup of coffee, me and my sister discussed at length with her about what work we could do at Buzzaria, though I had by then deduced that 'work' at Buzzaria would be more of play than work. 

                                         

After a hearty conversation which really put me at ease about interning here, I started a short tour of the shop. From trendy apparel, indegenous Indian crafts, kitschy junk jewellery to comfy cushions and stylish bags, the ground floor was a welcome change from the rather dull and drab luxury products one gets to see nowadays. I was very satisfied with the positive atmosphere all this colour and creativity created in the shop. My amazement, however, did not cease to stop here as I was welcomed to the basement level of the two-floor shop. This floor housed more of lifestyle products and the rest was filled with jewellery. Among the sea of extraordinary designs, what caught my fantasy was a kaleidoscopic array of fairy light bottle lamps that created a magic glow on the shelf. This floor was also decked up with über cute and amusing toys made from wood to cloth to even coconut string! 

 

By this time, I had little time to explore more so I had to convince myself to satisfy my curiosity for the next day when I was to start my internship.
On the whole, I returned home very pleased with the knowledge that I would start contributing my efforts into making this positive haven of ingenuity a hopefully better place.

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